Solutions Center
Digital
Native
Best Uses: In-Store Sales; Leads/Form Fills; Branding & Awareness; Appointment Scheduling; Website Traffic; Online Sales
Keyword Targeting
Target a list of up to 500 keyword clusters related to your business and show your ads on the web pages where they appear.
Behavioral Targeting
Show your ads to specific consumers based on their previous on-line behavior, across all devices.
Artificial Intelligence (AI) Targeting
- Data is constantly collected and analyzed every minute about who is engaging with your ad: clicks, conversions, browser type, device, ad creative sizes, types of websites and apps, and more!
- Your ad is shown to a geographic area you choose, with no targeting categories layered in.
Retargeting
Following people after they leave your website and showing them your ads across all devices.
Custom Audience + Lookalike Audience
Have an email, phone number or address list? There are more ways to use ads:
- Custom Audience Targeting
We target people (or businesses) on your list when they go online and show them your ads when they are browsing across websites and apps. - Lookalike Audience
Target people with similar characteristcs to those on your list with a “lookalike audience” and show them ads too!
Geo-Fencing
Target people in real time while at certain locations across all devices.
Video (OTT/CTV/Pre-Roll)
Ad Type: Video
Best Uses: Branding & Awareness
Behavioral Targeting
Showing your ads in OTT programming to specific people you want to target.
Artificial Intelligence (AI) Targeting
- Data is constantly collected and analyzed every minute about who is engaging with your ad: clicks, conversions, browser type, device, ad creative sizes, types of websites and apps, and more!
- Your ad is shown to a geographic area you choose, with no targeting categories layered in.
Retargeting
Following people after they leave your website and showing them your video ads across all devices.
On-Site Visit Tracking
- Our OTT Behavioral targeting categories are created from a pool of first party data where we’ve collected the mobile device IDs of those people.
- The mobile IDs are mapped to their corresponding household IP addresses.
- If that IP address is served YOUR OTT ad on one of their Connected TV devices and that person goes to your location with their mobile device active, it is recorded as an on-site visit.
Custom Audience + Lookalike
Have an email, phone number or address list? There are more ways to use ads:
- Custom Audience Targeting
We target people (or businesses) on your list when they go online and show them your ads when they are browsing across websites and apps. - Lookalike Audience
Target people with similar characteristics to those on your list with a “lookalike audience” and show them ads too!
Social Mirror + OTT
Have a video post on Facebook, Instagram, TikTok, Snapchat, YouTube, Pinterest, LinkedIn or Twitter?
We can take your social post and create an OTT ad that runs on Connected TVs! Features a QR Code linking to your website.
B2B
Ad Type: Video; Display; Native
Best Uses: B2B Sales; Branding & Awareness; Recruitment
Advanced B2B Targeting
We tested B2B focused behavioral ads through new data connections. The average click-through-rate (CTR) is around .17%.
Over 4,000 categories to choose from!
Retargeting
Facebook & Instagram
Best Uses: Leads/Form Fills; Schedule Appointments; Online Sales; Event Attendance; Recruitment; App Downloads
Categories
Show your ads to specific consumers based on their on-line behavior, across all devices.
Custom Audience/Lookalike Audience
We take your list of emails, or phone numbers, or full names and zips – and show your ad ONLY to those people when they are on Facebook or Instagram.
Retargeting
Following people after they leave your website and showing them your Facebook/Instagram Ads across all devices.
Where We Will Run Your Ads
Facebook Newsfeed, Facebook Messenger, Facebook Audience Network, Facebook Instant Articles, Facebook Stories, Facebook Search and Instagram Newsfeed
Mobile Conquesting
Ad Type: Video; Display
Best Uses: In-Store Sales; Event Attendance; Branding & Awareness
Behavioral Targeting
Target those who have shown specific behaviours online or those who have been to a certain location in the last 30 days.
Geo-Fencing
Target people in real time while at competitors or specific locations or events.
Geo-Retargeting
Continue to target people after they leave the locations we are geo-fencing
Geo-Retargeting Lookalike
Continue to target people after they leave the locations we are geo-fencing and target those people’s neighborhoods
Cross Platform Targeting
Follow people who have been served the mobile ads (whether they clicked on the ad or not), onto other ad platforms on ANY devices they use!
Choose from Native Display, Social Mirror, B.A.R.K., Social Media or Video Pre-Roll
Address Targeting and Retargeting
Drawing hundreds or even thousands of tiny geo-fences around an address (business or residential) to serve ads to consumers on their mobile phones and tablets. Address Retargeting is continuing to serve ads to those same people when they leave their houses and use their mobile devices. Advertisers can target a list of current customers, past customers, or any type of first party database list they have collected.
Weather Trigger
Target people when a certain type of weather conditions happens.
Events
Target people in real time while at the event. Continue to target people 30 days after they leave the event we are geo-fencing.
You can have distance to your location (or closest location), phone number, and/or address dynamically inserted.
On-Site Visit Tracking
We can track people who see your ad and then come to your business location(s) and show that on your monthly reports.
* For a visit to be counted person must have GPS enabled and be browsing on phone while visiting your location.
Display Ads
Best Uses: In-Store Sales; Branding & Awareness; Website Traffic; Online Sales; B2B Sales; Recruitment
Behavioral Targeting
Show your ads to specific consumers based on their previous on-line behavior, across all devices.
Artificial Intelligence (AI) Targeting
- Data is constantly collected and analyzed every minute about who is engaging with your ad: clicks, conversions, browser type, device, ad creative sizes, types of websites and apps, and more!
- Your ad is shown to a geographic area you choose, with no targeting categories layered in.
Keyword Targeting
Target a list of up to 500 keyword clusters related to your business and show your ads on the web pages where they appear.
Retargeting
Following people after they leave your website and showing them your ads across all devices.
Custom Audience + Lookalike
Have an email, phone number or address list? There are more ways to use ads:
- Custom Audience Targeting
We target people (or businesses) on your list when they go online and show them your ads when they are browsing across websites and apps. - Lookalike Audience
Target people with similar characteristics to those on your list with a “lookalike audience” and show them ads too!
Geo-Fencing
household IP
Ad Type: Video; Display; Native
Best Uses: In-Store Sales; Branding & Awareness
Address/Names
1. We match those to the household’s internet connection- IP Address.
2. We serve those people your ads 25-50 times per month.
Match Back Reports
1. Provide us with an Excel sheet of your “sold list”.
2. We match those against the list of people we are IP Targeting for you.
3. You see how many customers were from the IP Targeted ads!
Online Audio
Ad Type: Online Audio
Best Uses: Branding & Awareness
Category Targeting
Showing/playing your ads in music streaming apps (such as Spotify, TuneIn, Sound Cloud and Triton) to specific people you want to target.
Artificial Intelligence (AI) Targeting
- Data is constantly collected and analyzed every minute about who is engaging with your ad: clicks, conversions, browser type, device, ad creative sizes, types of websites and apps, and more!
- Your ad is shown to a geographic area you choose, with no targeting categories layered in.
Retargeting
Following people after they leave your website and showing them your ads across all devices.
Custom Audience + Lookalike
Have an email, phone number or address list? There are more ways to use ads:
- Custom Audience Targeting
We target people (or businesses) on your list when they go online and show them your ads when they are browsing across websites and apps. - Lookalike Audience
Target people with similar characteristics to those on your list with a “lookalike audience” and show them ads too!
Email Marketing
Ad Type: HTML
Best Uses: Branding & Awareness; Coupon Redemption; B2B Sales
Targeted Email
Email Redeployment
NEW In-Market Email
We partner with a massive number of websites and publisher networks that send a daily file of website visitors and the web pages they visited in the past day. This daily “trigger data” is then matched to our opted-in email database and are able to verify that user’s intent to purchase based on their browsing history in the past day.
These users are more likely to interact and CONVERT from your promotion since we know that they were just looking at similar websites and products in the past few days.
Geo-Framing
Ad Type: Display
Best Uses: Branding & Awareness
Geo Fencing
Geo-Framing technology allow us to go back in time to previous events where we have captured people’s mobile Unique Device ID’s, map those Unique Device ID’s to their homes, and show those people ads now, across all devices. It combines the best of aspects of Geo-Fencing and Household IP Targeting.
How does it work?
Choose an Event:
Go back in time (2 Weeks-6 Months) to an event and see if device info has been captured.
Retargeting:
Map the captured Unique Device IDs back to home addresses and serve those people your ads.
Native
Best Uses: In-Store Sales; Leads/Form Fills; Branding & Awareness; Appointment Scheduling; Website Traffic; Online Sales
Keyword Targeting
Target a list of up to 500 keyword clusters related to your business and show your ads on the web pages where they appear.
Behavioral Targeting
Show your ads to specific consumers based on their previous on-line behavior, across all devices.
Artificial Intelligence (AI) Targeting
- Data is constantly collected and analyzed every minute about who is engaging with your ad: clicks, conversions, browser type, device, ad creative sizes, types of websites and apps, and more!
- Your ad is shown to a geographic area you choose, with no targeting categories layered in.
Retargeting
Following people after they leave your website and showing them your ads across all devices.
Custom Audience + Lookalike Audience
Have an email, phone number or address list? There are more ways to use ads:
- Custom Audience Targeting
We target people (or businesses) on your list when they go online and show them your ads when they are browsing across websites and apps. - Lookalike Audience
Target people with similar characteristcs to those on your list with a “lookalike audience” and show them ads too!
Geo-Fencing
Target people in real time while at certain locations across all devices.
Native
Best Uses: In-Store Sales; Leads/Form Fills; Branding & Awareness; Appointment Scheduling; Website Traffic; Online Sales
Keyword Targeting
Target a list of up to 500 keyword clusters related to your business and show your ads on the web pages where they appear.
Behavioral Targeting
Show your ads to specific consumers based on their previous on-line behavior, across all devices.
Artificial Intelligence (AI) Targeting
- Data is constantly collected and analyzed every minute about who is engaging with your ad: clicks, conversions, browser type, device, ad creative sizes, types of websites and apps, and more!
- Your ad is shown to a geographic area you choose, with no targeting categories layered in.
Retargeting
Following people after they leave your website and showing them your ads across all devices.
Custom Audience + Lookalike Audience
Have an email, phone number or address list? There are more ways to use ads:
- Custom Audience Targeting
We target people (or businesses) on your list when they go online and show them your ads when they are browsing across websites and apps. - Lookalike Audience
Target people with similar characteristcs to those on your list with a “lookalike audience” and show them ads too!
Geo-Fencing
Target people in real time while at certain locations across all devices.
Live Chat
How it Works
Trained agents with knowledge of your company get lead information.
New Leads are emailed to you in real time, with the full transcription of the chat or text conversation.
You’re only charged for the lead if the agent has gathered:
- The visitors name
- Contact information (email or phone)
- What the visitor is looking for is something you offer
- The person is within your target geographic area
Add-On Options
- Call Connect Once the agents gather the lead info, visitors will be asked if they want to be connected immediately to talk on the phone with your business.
- Spanish Speaking Option
- Text Option
SEO + Reputation Management
Our SEO Campaigns encompasses everything from consultation, keyword research, redeveloping the website, creating incoming links, submitting to search engines, optimizing for voice searches and monthly reporting results.
We even include our Online Reputation Management platform where you can monitor what is said about your business online.
FREDERICK
5742 Industry Lane // Frederick, MD 21704
T: 301-620-7700 // F: 301-696-0509
HAGERSTOWN
880 Commonwealth Ave // Hagerstown, MD 21740
T: 301-733-4500 // F: 301-733-0040