People won’t buy from you simply because your company has the best product or the best service. They will not buy from you just because you are the nicest, the funniest, or the most charismatic sales person (though this certainly can’t hurt). People buy things that fulfill their personal needs.
Whether you are doing direct mail, digital display, radio, television, email marketing, print, or developing web content, a good marketing campaign must include a well-crafted Call to Action. It is widely agreed that the Call to Action, or CTA, is the most valuable component in your campaign since it serves
We receive report cards while attending school to monitor our progress and determine the quality of our efforts. They provide a baseline from which we can improve our performance. Some approach report cards with dread while others display gleeful anticipation. Each outlook has some correlation to performance. As business owners
The event known to us today as the “Great Frederick Fair” was originally organized in the early 1800s by the Frederick County Agricultural Society as a cattle show and competition with the goal of promoting the livestock producers of Frederick County and to bring together producers of all sorts of